Sep
18th
Tue
18th
Apple avoids the temptation of jetpack design
A lot of Apple’s success comes from avoiding the temptation of jetpack design.
Here’s how they do it:
- They pick one feature
- … that the market is familiar with
- … and they do it better
- … then they let you know about it
A very good article to everyone who do not understand Apple and over-expect from their design and engineering team for the sake of having something “completely new” every year.